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PROFESSIONAL HIGHLIGHTS
1
MARKETING AUTOMATION & CRM STRATEGY
Expert in Salesforce Marketing Cloud, leveraging automation, segmentation, and personalization to deliver measurable performance improvements and customer engagement growth.
2
CONTENT DEVELOPMENT & LIFECYCLE MARKETING
Skilled in transforming data insights into compelling campaigns that strengthen brand voice, retention, and conversion rates across digital touchpoints.
3
CROSS-FUNCTIONAL PROJECT LEADERSHIP
Proven success leading collaborative teams, optimizing workflows, and aligning creative, technical, and strategic objectives to execute campaigns with precision and impact.
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